Marketing Intern (FIXED TERM - 6 MONTHS) - AWWG Madrid

Who We Are...

At AWWG, transformation is embedded in our DNA. Founded in 1998 under the name of Pepe Jeans Group. With headquarters in Madrid, Spain, and design offices in London and Nice, this global fashion group integrates the iconic brands Pepe Jeans London, Hackett, and Façonnable. AWWG also has the master franchisee and agency for Tommy Hilfiger (Spain and Portugal) as well as the agency for Calvin Klein, DKNY, Donna Karan, and Karl Lagerfeld (Spain and Portugal). 

AWWG currently has over 3,500 points of sale, a presence in 86 countries globally, and a workforce of more than 4,500 employees of 79 nationalities. As a global retail platform, the Group is committed to constant evolution and to creating brand equity by transformation, in line with the changes, challenges, and inherent needs of the industry. The three iconic brands are unified as part of AWWG while each maintains its own strong DNA and values, built up over thirty years in the retail sector with strong design teams, product development, and brand enhancement. AWWG continuously evolves, pushing the limits and defying the status quo to create value through innovative, aspirational, and sustainable products that prioritize excellence, craftsmanship, differentiation, and quality.

The project

Support the alignment of the 11 licences’ marketing calendars with PJ, Hackett, and Faconnable GTM strategies, contributing to a smooth integration across brand priorities.  

What will the role entail?

• Assist in the planning, organization, and follow-up of marketing initiatives to ensure partners receive timely and accurate support.
• Support coordination with internal marketing teams on licences campaigns, product imagery requests, PR initiatives, social media activations, and other cross-functional marketing tasks.
• Help maintain consistency between licence activities and AWWG’s overall marketing strategy and brand positioning.
• Assist in tracking key campaigns end-to-end (rights, partner requirements, layouts, budgets, invoicing) and ensure documentation is up to date.
• Support monitoring how licences deploy their marketing investments, helping identify activities that drive sell-out and strengthen brand visibility.
• Help review partner representation of AWWG brands across trade shows, POS materials, e-commerce, newsletters, and social media to ensure accurate and impactful visibility.
• Assist the graphic team and partners in the approval process for packaging and labelling, ensuring alignment with AWWG’s brand guidelines.
• Contribute to monitoring partner performance versus forecasts and business plans, identifying potential risks or opportunities with guidance from the team.
• Support the follow-up of partners’ royalty payments to ensure completeness and accuracy.
• Help prepare materials, presentations, and data for quarterly Marketing & Business Update meetings with partners.

What do we offer?

• Great international working environment.
• Remote Work on Fridays.
• Flexible working hours.
• Discount on the brands of the Group.